Last week I posted about Target Practice, one of two documentaries shown last week at Cinematheque. The other, The Trib: Story of an Underdog Newspaper, was a great look at the newspaper business in Winnipeg in the 1970s. Among the stories told were ones about the rivalry between the Winnipeg Free Press and Winnipeg Tribune.
1970s Winnipeg has nothing on 2013 Mount Kisco, New York.
Mount Kisco is a town of over 10,000 located in southern New York. It was a village as of 1978 and is the home of two newspapers, the Hudson Valley Reporter and The Examiner.
The rivalry between the two has escalated to the point of an arrest.
The publisher of The Examiner suspected the Hudson Valley Reporter was removing their papers outside of a diner in Mount Kisco and replacing them with ones of their own. The Examiner went so far as to hiring a private investigator to look into the manner. It worked; they caught an employee of the Hudson Valley Reporter in the act.
Later, Michael Espinoza was arrested and charged with criminal tampering.
The whole story is here, is pretty funny, and shows you the lengths people will go to outsell a competitor.
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